The Greatest Search Engine Optimization Myths
September 18th, 2007 - Posted in Search Engine Marketing - by AnsarWith the growing popularity of search engine optimization marketing came another term – ‘SEO myths’. Yes, if a new SEO strategy is added to the online media, it will be followed by a search engine optimization myth, stronger than the former! SEO gurus strongly recommend that you keep away from these myths to make your site free from the darker side of SEO. You would come across an endless listing of top SEO myths. Read on to learn about some of the greatest SEO myths.
Multiple Domains: If the SEO firm you approach happens to mention anything about multiple domains, make sure that you keep away from them. This approach can be helpful, but often it is not. In addition, this method could be expensive and managing multiple domains could eat up your time, especially if you have a small team to manage the same.
Invisible Text and Links: No professional SEO firm would adopt this approach to handle their search engine marketing requirements. It is strongly advised that you don’t entertain the addition of invisible links or text in your website. This method could fetch you immediate results that is true. But in the long run, chances are high that your site gets blacklisted by the search engines.
Search Engine Resubmission: Some firms tend to resubmit the URLs to the search engines and directories every few weeks. This can in no way improve the page ranking of your site. On the other hand, this could reduce the ranking of your site.
Guaranteed Overnight Results: Remember, no one can guarantee 100% organic results within 24 hours. It would take months to build quality link and loyal readership for your site. However, you can gain instant results by opting for the back-door SEO approach. But it takes just few minutes for the search engines to push you out through the front doors. Yes, never go for Black-Hat strategies, if you are aiming for long-term results.
Meta Tag Stuffing:
More Links The Better: Increasing the count of inbound links and outbound links won’t hurt your site; however, there are certain guidelines one needs to follow. If there are outbound links in your site, make sure that they are directed to relevant sites, same thing applies in the case of inbound links.
Search Engines Cannot Index Pages with Flash Files: This is a big myth! Yes, search engines cannot index Flash movies by it, but you can make the search engine index your pages following certain optimization tactics.
If a site reaches the top position in search engine results, and retains the position for a longer period, don’t nurture the impression that it is powered by the Black-Hat SEO strategies. Though unethical SEO promises fast results, you cannot rely on the same for long-term gain. Yes, for a site rich with the Black-Hat tricks, chances of it getting blacklisted are high.
January 17th, 2008 at 10:08 am
Those are some great myths. I never heard the resubmission one before. Thanks!
August 26th, 2009 at 8:11 am
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